Post Tagged with: "customer experience"

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15 Tricky Questions Consumers Ask About Auto Finance

Guides, Operations, Sales & Marketing March 27, 2018 at 11:14 am

Any company needs to anticipate the questions their consumers will ask — before they ask them — in order to create a positive customer experience. Auto finance is no different. In fact, since auto loans and leases are relatively complex products compared to, say, neckties, lenders should do more upfrontRead More

Smiling young couple shaking hands with an insurance agent or investment adviser

Originating Engagement: What Consumers Want From Lenders [SPONSORED]

Best Practices, Operations December 1, 2016 at 12:20 pm

Contrary to popular belief, a recent Fiserv study found that a majority of borrowers are not asking for a completely online experience when it comes to getting their next auto lease or loan. Instead, they’re looking for a more supportive level of engagement with their lender, including the ability toRead More

Innovate Auto Finance: Lenders Need to Balance Their Ground Forces With Data

Innovate Auto Finance: Lenders Need to Balance Their Ground Forces With Data

Best Practices, Operations October 26, 2016 at 4:14 pm

LAS VEGAS — As the auto finance industry evolves — and as data becomes more refined and easier to use — it’s important for lenders to consider input from their consumer-facing staff, versus relying solely on data and analytics when making business decisions, said Scott France, vice president of Innovate Auto FinanceRead More

Using Data to Improve the Customer Experience

Using Data to Improve the Customer Experience

IT, Operations, Risk, Sales & Marketing April 22, 2015 at 2:08 pm

The more data auto lenders collect, the more ways they are finding to use it. Traditionally, auto lenders have used customer data to improve credit quality, refine marketing tactics, and find out what consumers like ― and dislike ― about the company’s products. Today they’re taking it a step further, usingRead More