Auto Finance Excellence Relaunches as a New Community for Industry Professionals

Auto Finance Excellence today relaunched as a comprehensive online community and industry resource for best practices and advice for auto lending and leasing professionals. At the new Auto Finance Excellence (www.autofinanceexcellence.org), formerly known as the Center for Auto Finance Excellence industry executives will find insights, ideas, and innovation on the practice of auto finance. The […]
  • Nicole Casperson
  • August 6, 2018
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Used-Car Prices at Risk of Rising Should New-Car Tariffs Go Into Effect

Though the proposed auto tariffs are geared toward new vehicles and their parts, the trickle-down effect could mean higher used-car prices and volumes. “If tariffs are put into place, we are assuming that the manufacturers will need to raise prices as they cannot absorb the additional costs of the vehicles,” said Joe Halovanic, a vice […]
  • Marcie Belles
  • July 27, 2018
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5 Payment Technology Trends Shaping Auto Finance

Lenders focus a lot of their attention on making sure the initial sales experience is fast, effortless, and intuitive for consumers, but is the same attention being given to how consumers make those payments once they leave the dealership? Payment technologies have changed a lot even in just the past two years. Anyone who lives […]
  • William Hoffman
  • June 27, 2018
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The 8-Second Challenge for Social Media Marketing

When it comes to developing a social media strategy, lenders must determine how to get their message across in the right channel – in less time than it takes to read this paragraph. The stakes are high because 3 billion people worldwide are active on social media, and consumers are spending an average of five […]
  • Marcie Belles
  • May 18, 2018
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How Chase Auto Finance Is Pitching Young Consumers [VIDEO]

How does Chase Auto Finance pitch to consumers? By teaching them. In a new promotional video released last Friday, Chase Auto unveiled its new approach to consumer marketing, and it has Jim Manelis, Chase Auto’s head of direct lending, answering questions on car-buying from a couple, who are new parents. The couple says they want to […]
  • JJ Hornblass
  • May 8, 2018
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4 Tips for an Effective Social Media Campaign

When Chase Auto set out to create its first Instagram campaign in February, the idea was to relate the emotional connection consumers have with their cars to the personal relationships they celebrate on Valentine’s Day. The resulting campaign, which pitched a do-it-yourself date night idea called the “Cuddle Car Kit,” netted 4 million impressions, said […]
  • Marcie Belles
  • April 20, 2018
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How Social Media Aids In Servicing Customer Complaints

Social media is a wildly versatile application that has clear uses in an individual’s personal life, but it’s also a valuable tool for any company. Social media strategy is a key way for a company to reach its consumer base but the technology works both ways. Consumers can reach companies easier than ever before, and […]
  • Matthew Wood
  • April 13, 2018
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15 Tricky Questions Consumers Ask About Auto Finance

Any company needs to anticipate the questions their consumers will ask — before they ask them — in order to create a positive customer experience. Auto finance is no different. In fact, since auto loans and leases are relatively complex products compared to, say, neckties, lenders should do more upfront work to anticipate consumer inquiries. A […]
  • JJ Hornblass
  • March 27, 2018
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A Rosy Used-Car Sales Outlook? Not Necessarily, Independent Dealers Say

Looking back at the year that just closed, the car sales environment was generally positive. Although the U.S. auto industry’s seven-year run of increasing sales came to an end, the overall sentiment is cautiously optimistic for 2018. However, a closer review of this past year’s data shows a mixed bag on the used-car front, and […]
  • Cheryl Miller
  • January 30, 2018
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