How to Connect With Car Buyers of All Ages

From the January issue:  Aligning customer experience initiatives with the proper demographic is essential for lenders, and there are ways to communicate with borrowers and prospects more effectively. Recent research provides rich insights into the benefits of aligning financial marketing messages with generational attributes to achieve higher conversion and engagement. University of Arizona’s 2018 Filene Research […]
  • Lynn Hess
  • January 22, 2019
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3 Reasons Why Consumers Are Driving Used-Vehicles Longer

Cars are lasting longer, period. I’ve proved that with a sample of one by rolling to 200,000 miles just recently in my 2004 Toyota Sequoia. The motivation for doing this was partly to keep up with my sister in Northern California. She loyally and voraciously maintains mountain-ready Toyota trucks and SUVs well past 200,000 miles. […]
  • Samuel Ellis
  • January 14, 2019
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Forum Credit Union’s Ben Wire on Lending’s Competitive Landscape

Credit unions have been increasing their share of the auto loan business. The financial organizations controlled 21.3% of the market at midyear 2018, compared with 20.3% at midyear 2017, according to Experian. But, like other lending institutions, past performance is no guarantee of continued success. Ben Wire, Forum Credit Union’s dealer division manager, recently spoke […]
  • Auto Finance News
  • January 7, 2019
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Risk Factors to Watch in 2019

Joe Cioffi chairs the insolvency, creditors’ rights, and financial products practice group at New York law firm Davis & Gilbert.  He recently spoke with Auto Finance News about the risks factors to watch in 2019. An edited version of the interview follows. Auto Finance News: What’s the outlook for auto finance companies? JC: Lenders should […]
  • Nicole Casperson
  • January 2, 2019
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Veros Credit’s Legal Chief Urges Lenders to Stay the Course on Compliance

Nonprime lender Veros Credit LLC is seeing lenders pull back compliance initiatives amid the current deregulatory environment, Chief Legal Officer Robert Tennant told Auto Finance News. “Lenders may think, ‘Can we relax a little bit? Can we focus on other areas of business?’ I think the answer is no,” he said. “I don’t see the […]
  • Nicole Casperson
  • December 20, 2018
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Compliance Insider: Post-Election Musing

They say elections have consequences, and by all accounts, the 2018 midterms were definitely consequential. As of this writing, the Democrats have flipped 33 seats to take control of the House, effectively quashing President Donald Trump’s hopes of pushing through his legislative agenda. Republicans appear to have increased their Senate majority by two seats but […]
  • Michael Benoit
  • December 17, 2018
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Ally Financial Donates $50,000 to Its Dealership Communities

Yearend serves as a time for giving back, and one lender is doing its part. Ally Financial said it is donating about $50,000 to help dealership employees and communities affected by hurricanes, fires, floods and other hardships. “For those dealers who have weathered particularly challenging circumstances, some extra support can boost the wellbeing of their […]
  • Nicole Casperson
  • December 14, 2018
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California Expands Auto Loan Protections for Servicemembers

On September 19, California governor Jerry Brown signed AB 3212 which provides benefits and protections to servicemembers under the state’s Military and Veterans Code. It is the state’s version of the federal Servicemembers Civil Relief Act (SCRA), 50 U.S.C. § 3952. AB 3212 extends the length of time that servicemembers in California are protected against […]
  • Chad Fuller
  • December 12, 2018
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How NMAC Uses Technology to Improve the Customer Experience

Technology is playing a more important role in auto financing as car buyers increasingly look for lenders to provide digital options for communication and payment. Finance organizations, including Nissan Motor Acceptance Corp., are meeting their customers’ expectations with online portals, text communications, and mobile computing applications. Brian Massey, NMAC’s director of collections and loss recovery, […]
  • John McCormick
  • December 10, 2018
  • 0
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