Millennials ‘Just Didn’t Know’ Credit Unions’ Offerings

There is often debate about what millennials think/want/need from financial services providers. But rarely do you hear from millennials on the matter.

In the video below, millennials discuss what it is they want from a brand, as well as their lack of appreciation for the range of services provided by credit unions. It is a worthwhile view (especially since it is so short), because it lends actual voices to the dialogue on financial services for millennials. And it is particularly pertinent for credit union executives.

 

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